State Auto Labs brings together investment and insurance expertise to grow innovations that are reinventing the insurance industry.

In collaboration with Rev1 Ventures, State Auto Labs connects startups with capital, technologists and insurance industry experts. Our objective is to identify, become early adopters of and invest in transformative technologies and solutions.


Supporting our industry’s transformation by investing in – and serving as first customers for – disruptive startups in these areas:


Innovations that connect, collect and communicate with people, vehicles, offices and homes including Internet of Things (IOT), sensors, telematics and wearables.


Enabling technologies to enhance both traditional and emerging channels, as well as new models to improve customer service and value to policyholders.


Data-driven innovations to improve analytics and decision making, such as machine learning and artificial intelligence, and tapping into new sources of data from our increasingly connected world.

Products/Operational Solutions

Improvements to anticipate the changing needs of our customers and tap into new markets such as the sharing economy, insurance on demand and the reinvention of claims.


The RoofMarketplace platform, connects to an exclusive network of roofing contractors made available to bid on and perform insurance related roof repair and replacement.

Relativity6 streamlines and simplifies the underwriting process through its proprietary real-time API that retrieves up-to-the-second information about a business to automatically detect its 6-digit NAICS code and verify its digital existence.

CHAMP SaaS Solutions help insurance carriers, lenders, state governments, vehicle retails, and OEMs digitally create, manage, and transfer vehicle titles.


The only all-in-one reality capture system that gives you realistic, interactive 3D and VR experiences that feel as real as being there.



The provider of the most accurate and up-to-date property data for insurers and reinsurers.

Authentic 4D

Fast and cost-effective method for carriers to perform Independent Medical Exams.


Improving customer experience with Flyreel’s AI-assisted underwriting and insurance-specific computer vision.



Snapsheet reimagines and delivers a customer-first claims process with an intelligent, proprietary platform.


Teraki’s edge data processing technology processes edge data 10X more efficiently and 10X quicker.


Delivering the technology needed to keep everyone safe on the road.

Undisclosed Investment


Kim Garland

Managing Director
State Auto Labs

Mitchell Kemper

State Auto Labs

Tom Walker

Rev1 Ventures

Ryan Helon

EVP, Investment Funds
Rev1 Ventures

Wayne Embree

EVP, Investments & Venture Acceleration
Rev1 Ventures


Driver Technologies and Stable Insurance Announce Partnership to Offer Dash Cam Discount to Rideshare Drivers

Yahoo! News, August 23, 2022

Teraki Integrates Connectivity Platform for Remote Control of Delivery Robots

Robotics 24/7, May 11, 2022

Snapsheet Announces 2021 Year in Review, Strongest 12 Months in Company History

CISION PR Newswire, January 27, 2022

LexisNexis Acquires Home Inspection Tech Firm Flyreel

Insurance Journal, June 03, 2022

Authentic4D Partners with Duck Creek Technologies, Offering Workers' Compensation Clients Access to the Industry's Preeminent Diagnostic Platform

Globe Newswire, November, 30, 2021

CAPE Analytics launches AI real estate intelligence platform, “AIRE”

Fin Ledger, May, 10, 2022

Matterport and North Carolina Regional MLS Pioneer the Industry’s First MLS Virtual Showing Service System

Matterport, August, 23, 2022

US Tech Company Champ Titles Raises $8.5 Million for Growth and Expansion

BusinessWire, August, 11, 2021

Relativity6 announces $5.25M round led by Fin Capital

MartechSeries, April, 5, 2022

Flyreel Sees Nearly 200% Increase in Property Assessments

Street Insider, November, 10, 2021

Snapsheet and Socotra Launch Joint Platform Across the Entire Insurance Policy Lifecycle

Collision Week, October, 7, 2021

3 InsurTech companies transfiguring the Insurance industry in Chicago

IBS Intelligence, October 4, 2021

QBE North America, Flyreel join up to help homeowners

Insurance Business, September 23, 2021

Matterport Appoints 25 Year Industry Veteran Seth Finkel as VP Public Sector to Drive Digital Twin Adoption across Government Agencies

Yahoo News, September 1, 2021

NYCM Insurance Debuts Snapsheet's Cloud-Based Disbursements

PYMNTS, August 29, 2021

Champ Titles Lands $8.5M for Digital Vehicle Titling

GovTech, August 12, 2021

NARFA Partners with Flyreel to Provide Innovative, Contact-Less Safety and Loss Control Inspections to Members as Part of Their Workers Compensation Program

AITNews, July 15, 2021

Cape Analytics raises $44M to automate property inspections with AI

VentureBeat, July 14, 2021

Matterport SPAC Merger Imminent

Forbes, July 7, 2021

Mercury Insurance Expands DIY Home Inspections to Policyholders in Arizona, California, Georgia, Illinois, Nevada, Oklahoma, Texas and Virginia

Yahoo Finance, June 30, 2021

Facebook and Matterport collaborate on realistic virtual training environments for AI

TechCrunch, June 30, 2021

Snapsheet names president/COO

Business Insurance, June 24, 2021

Ep5: Strategic Claims Management & the Customer Experience

Case Glide, June 23, 2021

Matterport Celebrates 10 Years of Innovation, Growth and Industry Firsts

Matterport, June 21, 2021

Insurance Claims Management Software Market Emerging Trend, Global End-User Demand, New Innovations and Forecast to 2028 | Applied Epic, ClaimCenter, Snapsheet,

Manomet Current, June 11, 2021

Matterport Launches Program for Partners to Build and Commercialize Apps and Integrations on its Spatial Data Platform

Yahoo, June 9, 2021

Matterport: The Becoming Of The Largest Building Management Firm That Owns No Building

Seeking Alpha, June 3, 2021

Insurtech Funding News: $118M for Pie; $30M for Snapsheet

Insurance Journal, May 26, 2021

News Matterport Announces Record Quarterly Financial Results

Matterport, May 26, 2021

Semi-Supervised Learning Demystified with PyTorch and SESEMI

towards data science, May 10, 2021

Matterport Accelerates Past Five Million Spaces Under Management

PR News, May 10, 2021

Real estate VR tech firm Matterport to go public via SPAC

The Real Deal, February 08, 2021

American Integrity Insurance Announces Partnership with Cape Analytics

AiThority, January 12, 2021

Investing In Advancing Property Management Technology

Forbes, October 31, 2019

State Auto launching AI-guided self-service inspections

Digital Insurance, October 24, 2019

Matterport Announces AI Capabilities that Will Turn Smartphones into 3D Capture Devices

PR Newswire, September 26, 2019

Snapsheet Ranks 1104 on Inc. 5000's List of Fastest Growing Companies

PR Newswire, August 14, 2019

Matterport to acquire AI-driven production platform Arraiy

PR Newswire, July 10, 2019

Matterport names former Google executive Jay Remley as Chief Revenue Officer

PR Newswire, July 9, 2019

Fast 50 2019

Crain's Chicago Business, June 21, 2019

Company of the week: Snapsheet

PitchBook, May 24, 2019

State Auto Innovation Unit: $25M; 5 Insurtechs; 18 Months

Insurance Journal, May 24, 2019

State Auto Labs Moves the Insurance Innovation Needle in just 18 Months

Insurtech News, May 22, 2019

State Auto Labs Moves the Insurance Innovation Needle in just 18 Months

PR Web, May 22, 2019

Nationwide, State Auto Labs Invest In Virtual Claims Firm

Smart Business Dealmakers, May 20, 2019

Snapsheet Raises $29M as it Expands Beyond Auto Insurance

Chicago Inno, May 20, 2019

Check Out Royal Caribbean Rooms Through Virtual Tour

Travel Pulse, April 20, 2019

Google’s Gradient Ventures invests in AI insurance underwriting startup Flyreel

Venture Beat, April 11, 2019

Gradient Ventures Leads $3.85M Investment in Insurtech Flyreel

Coverager, April 11, 2019

3-D Images, Surveillance Cameras Touted as Truth-Tellers for Claims Adjusters

Claims Journal, March 6, 2019

Matterport raises $48M to ramp up its 3D imaging platform

TechCrunch, March 5, 2019

Matterport Appoints Design and Product Executives Amid Business Transformation

PR Newsire, February 19, 2019

How Cape Analytics is using AI and aerial imagery for home insurance inspections

Venture Beat, February 1, 2019

XL Innovate leads $17m financing for AI-driven Cape Analytics

Intelligent Insurer, June 25, 2018

Cape Analytics nabs $17 mln

PE Hub, June 21, 2018

Cape Analytics Raises $17M in Series B Funding

FINSMES, June 21, 2018

Cape Analytics raises $17 million to grow its AI and aerial imagery platform for insurance companies

VentureBeat, June 21, 2018

VR Scanning Company Matterport Gets New Investment

VR Focus, May 3, 2018

State Auto Venture Fund Backs 3-D Printing Startup

Insurance Journal, May 3, 2018

State Auto’s VC Investment Fund Starts With Matterport and Its 3-D Imaging Tech

Carrier Management, May 2, 2018

State Auto's Innovation Arm Makes First Investment

Columbus Dispatch, May 2, 2018

Matterport Receives Investment from State Auto Labs Fund

FINSMES, May 1, 2018

State Auto invests in tech firm Matterport

The Insurance Insider, May 1, 2018

State Auto Labs Fund Invests in Matterport

PR Newswire, May 1, 2018

Podcast: How State Auto found the right innovation balance

Digital Insurance, April 14, 2018

Insurtech Startup? Three Lessons from Insuretech Connect

Beyond the Pitch, October 5, 2017

State Auto Labs and Rev1 Ventures Launch $25M Insurtech Venture Capital Fund

FINSMES, September 28, 2017

Insurer launches $25 million fund to support innovation

Insurance Business, September 27, 2016

Another US insurer launches VC fund to target insurtech

Intelligent Insurer, September 27, 2017

State Auto launches $25 million venture fund for insurtech

Digital Insurance, September 26, 2017

State Auto to invest $25 million, work with Rev1 Ventures on insurance innovation

The Columbus Dispatch, September 26, 2017

Term Sheet — Tuesday, September 26

Fortune, September 26, 2017

State Auto in Ohio creates $25 mln corporate fund to invest in fintech, insurtech

PE Hub, September 26, 2017

State Auto creates $25 million VC fund to invest in financial and insurance technology

Columbus Business First, September 26, 2017

State Auto sets up InsurTech venture lab with $25mn

Insurance Insider, September 26, 2017

State Auto Labs Launches $25 Million Innovation Venture Fund

Insurance Journal, September 26, 2017

State Auto Financial Announces Personal, Commercial Lines Leadership Changes

Global Newswire, September 5, 2017